Menier Penthouse, 5th Floor, 38 Southwark Street, London SE1 1UN
PRESENTATIONS FROM
Financial Services is one of the most competitive industries to work in as a marketer, whether you're a consumer-facing brand or target institutional clients.
During our invitation-only event, we’ll share our insights, based on over a decade of helping Financial Services brands large and small with their biggest performance marketing challenges.
You'll also get the opportunity to network with your industry peers over a light breakfast and lunch.
Agenda
Setting marketing investment strategy
Kevin Davis, Chief Data Officer and Data Scientist, more2
Competing for organic traffic
Lewis Pugsley, Head of SEO, Reddico
Optimising creative performance
Carlotta Jones, TRGT
Experimentation for conversion
Stephen Pavlovich, Chief Executive, Conversion
SIDESHOW FINANCIAL SERVICES CLIENTS
About Sideshow
We're a global challenger in digital experience and marketing services.
Most agencies rely on opinion. Gut instinct about what works and what doesn’t. Ideas are taken from competitors. The best practice that’s been handed down and never challenged. Creativity that’s only there for awards – not customers.
At Sideshow, evidence is at the heart of everything we do.
Data and insight helps us understand your customers, your business and your industry. Then experimentation gives us the creativity and accountability to deliver new experiences that perform.
Sideshow brings together ten specialist agencies to deliver clients a full suite of marketing capabilities.
This event features experts from four of the agencies that focus on key aspects of performance marketing.
more2
more2 are customer scientists. They help brands, direct businesses and retailers create more customers and more profitable companies.
Reddico
Reddico's singular focus is to help brands maximise organic traffic and revenue, by embracing best practices and delivering innovative solutions to solve the most complex challenges.
Conversion
Conversion is the world’s leading CRO agency. They use a unique blend of A/B testing, UX research, and personalisation to improve client website and business performance.
TRGT
TRGT drive remarkable results across paid search, paid social, and affiliates. Their global team of local thinkers blend data, creativity, and expertise to take your business forward.
